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Category: Case Study

Explore our detailed case studies on Generic Top-Level Domains (gTLDs). Discover how businesses leverage gTLDs to enhance brand visibility, improve SEO, and foster customer trust. Gain insights from real-world examples showcasing the strategic implementation of various gTLDs across different industries. Perfect for marketers, business owners, and web developers looking to optimize their online presence with effective domain strategies. Dive in to learn more about the benefits and challenges of adopting gTLDs and how they can drive growth and innovation for your business.

Case Study – Motivations and Benefits of .bnpparibas

Case Study .bnpparibas

Case Study: BNP Paribas (.bnpparibas) TLD Type: Brand     Introduction .bnpparibas BNP Paribas is a global leader in banking and financial services. It launched the .bnpparibas top-level domain (TLD) to enhance its digital presence, improve security, and boost brand credibility. Through the .bnpparibas TLD, BNP Paribas has created a unified, secure, and recognizable online […]

Case Study – Motivations and Benefits of .sky

.Sky

Case Study: .SKY TLD –  Sky International AG TLD Type: Brand   Overview of the .sky TLD The .sky Top-Level Domain (TLD), launched by Sky International AG, aims to unify and amplify Sky’s digital identity. This TLD case study explores how the .sky domain has enabled Sky to establish a cohesive, recognizable online space for […]

Case Study – Motivations and Benefits of .bank

.bank TLD Case Study

Case Study:  .BANK TLD – Establishing a Trusted Domain for Financial Services TLD Type: Restricted     Introduction to the .bank TLD In 2015, fTLD Registry Services launched the .bank Top-Level Domain (TLD) for a safer online banking environment. This TLD, restricted to financial institutions, addresses the growing need for consumer trust and enhanced digital […]

Case Study: Success of .kids TLD + Applicant Support Program

dot.kids

Case Study: Success of .kids TLD + Applicant Support Program TLD Case Study The introduction of the .kids top-level domain (TLD) aimed at creating a safer, more child-friendly internet environment. This case study examines the .kids TLD’s journey from application to successful implementation, highlighting its achievement in gaining ICANN’s Applicant Support benefits and its impact […]